If you want to stay ahead of the curve in today’s competitive online marketplace, you need a comprehensive guide to successful online marketing techniques. This revised and updated second edition of Online Marketing Manager covers all the essentials, from basic concepts to cutting-edge trends. You’ll find in-depth coverage of key topics like content marketing, influencer marketing, data and analytics, storytelling, chatbots, and more.
With this book as your guide, you’ll be able to create winning online marketing campaigns that reach today’s engaged consumers. So